Botanical Name: Zinnia × hybrida ‘Profusion White’

Hardiness Zone: Grown as an Annual in All Climates

Size: 12–18" Tall × 12–18" Spread

Growth Habit: Compact, Mounded, Well-Branched Habit

Sunlight: Thrives in Full Sun

Soil: Prefers Well-Drained Soil; Tolerates Average to Poor Soils

Water Needs: Moderate Water Needs; Drought Tolerant Once Established

Bloom Season: Late Spring through Frost

Fertilizer: Light, Occasional Feeding; Avoid Excess Nitrogen

Features: Crisp White Blooms, Heat Tolerant, Excellent Disease Resistance, Pollinator Friendly

Uses: Ideal for Mass Plantings, Borders, Containers, and High-Heat Garden Beds

Patent Status: ✔ Patented

Propagation: ❌ Propagation Prohibited Without License

More About Zinnia ‘Profusion White’

Profusion White brings a bright, cooling effect to the garden that pairs effortlessly with bold colors or softer pastels. The flowers are produced in abundance, creating a steady blanket of white that never looks sparse or uneven. Unlike taller white zinnias that can yellow or thin out in midsummer, Profusion White stays dense, tidy, and fresh-looking throughout the season. Its foliage remains clean and healthy, giving it a refined appearance that works equally well in containers or large landscape plantings. This is a variety that delivers structure and color without demanding constant attention.

Why We Like It (Our Trials)

In our trials, Profusion White consistently ranked as one of the cleanest and most uniform white annuals we grow. Plants maintained strong branching and even spacing, never opening up or collapsing as summer progressed. Bloom coverage remained steady without deadheading, which is critical during peak heat.

We were especially impressed with how well the foliage held up compared to other white zinnias that often struggle with mildew later in the season. Profusion White stayed attractive well into fall, making it a dependable choice for both home gardens and large-scale plantings. From a trial perspective, it’s a standout for reliability, polish, and season-long performance.

Profusion White vs. Other Zinnias

Profusion White is my favorite “clean-up” plant in the summer garden. Compared to Zahara® Yellow, it cools things down visually instead of turning up the volume. Against Sweet Tooth Candy Cane, it feels calmer and more refined, especially in formal or symmetrical plantings. It stays tidier than many white zinnias and holds up better than Sweet Tooth Candy Cane in prolonged heat. 

Performance-wise, Profusion White surprises people. I’ve also found it pairs better with bold foliage plants than Profusion Orange, which can compete too much. It’s a quiet performer, but that’s exactly the point. Compared to Zahara® Cherry, it’s a little less rugged, but it makes up for that with versatility. I recommend Profusion White when gardeners need structure, contrast, and breathing room in a colorful planting. This is the one that makes everything around it look better.